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Education Day: MPI D/FW and PCMA GSC
March 20 @ 8:00 am– 5:00 pm UTC+0
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PCMA Gulf States Chapter is excited to announce that we’re partnering with MPI D/FW to bring you the second annual Education Day on Wednesday, March 20, 2024
Education Day is a one-day experience consisting of keynote speakers, multiple breakout sessions, a keynote luncheon, and a tradeshow. Educational sessions cover various industry topics relevant to the meeting planning industry.
Anticipated attendees: 125-175 across MPI D/FW & PCMA Gulf States
Agenda at a Glance
7:15 am – 8:15 am: Lite Breakfast Bites & Networking Hub
8:30 am – 9:30 am: Opening General Session: Generational Communication (Dr. Angela Patterson)
9:40 am – 10:25 am: Attendee’s Choice of Breakout
- Breakout 1: Making the Most of Your AV Budget (Tim Altbaum, CMP, CMM – CEO at Vario)
- Breakout 2: AI Workshop (Bruce MacMillan, COO at PCMA)
- Breakout 3: Content Marketing (Dana Freker Doody)
10:25 am – 11:00 am: AM Break / Networking Hub
11:00 am – 11:45 am: Attendee’s Choice of Breakout
- Breakout 1: Making the Most of Your AV Budget & Leveraging the Power of Partnership with your AV Provider (Tim Altbaum, CMP, CMM – CEO at Vario)
- Breakout 2: Culture Fit: Creating a DEI Action Plan (Juna Jones-Moore, MPA, CDP, Owner at Intentional Talent Solutions)
- Breakout 3: Tell me what you want, what you really really want! The give and take of supplier/planner partnerships (Kristi Walker, CMP, MBA, Sr. Director Enterprise Sales at ALHI)
11:45 am – 12:45 pm: Keynote Luncheon – The RevPAR reckoning: understanding where your program fits in
12:45 pm – 1:15 pm: Desserts in Networking Hub
1:30 pm – 2:15 pm: Attendee’s Choice of Breakout
- Breakout 1: Sign Here – WAIT NOT YET! (Eric Hutchins, CMP, CTA, Associate Vice President at LamontCo)
- Breakout 2: Data Talks (Louis Layton, Vice President, Digital Products at Freeman)
- Breakout 3: Sips & Ships: Open Discussion on Supplier Sponsorship ROI (Supplier Only Session)
2:15 pm – 3:00 pm: PM Break & Tradeshow
3:00 pm – 3:45 pm: Attendee’s Choice of Breakout
- Breakout 1: Sign Here – WAIT NOT YET! (Eric Hutchins, CMP, CTA, Associate Vice President at LamontCo)
- Breakout 2: Data Talks (Louis Layton, Vice President, Digital Products at Freeman)
- Breakout 3: Not your average F&B: A behind the scenes experience (OMNI Frisco’s director of catering and chef)
4:00 pm – 5:00 pm: Closing General Session (Dorsey Standish, CEO at Mastermind Meditate)
5:00 pm – 7:00 pm: Happy Hour on Omni Rooftop